Building customer-oriented capabilities

Veronica,

Where would you place “building customer-oriented capabilities” under the seven common game-winning moves? Sounds like it has elements of a few but I am not sure which one it most aligns with. Provide a bit more information. You anticipate insufficient funds and cultural beliefs will be the biggest internal barriers/challenges you will face. What specific cultural beliefs do you think have the most potential to detail your move? You also noted building each unit on a foundation to “get profit” is a plan (should this be “net profit?”). What would be the specific steps you will take to successfully overcome them to successfully execute your move? Looking for a bit more detail here as you prep for your final pitch in week 10. Make sure your game-winning move is clearly defined and can show that it derives from the seven common moves and has the potential to create increased profitability for the company.

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