Marriott Courtyard Hotels Market
You will review research about the industry, the company, current shoppers, competition, and recent marketing activities including advertising, sales promotion, public relations, etc. A checklist of questions will be provided to help you research efficiently and organize your findings clearly. Your research skills and knowledge of using online databases (e.g., MRI) will help you gather much of the content that will be used in this section. Please be sure to cite all sources.