Digital business and e-commerce
Compare walmart.com with amazon.com. Both stores have a wide variety of products available and span several different categories. Both sites have a variety of customer service and shopping features. The dominant factor that will help Walmart is their ability to purchase in bulk and their understanding of purchase-side logistics. Amazon.com has the benefit of understanding online sales and order fulfillment online.
In this context you are required to research and inform the impact of the following elements
1. What features do the sites have in common? Which are unique to walmart.com? To amazon.com?
2. Will Walmart become the dominant e-tailer in the world replacing Amazon, or will
Amazon dominate Walmart online? What factors would contribute to Walmart’s success in the online marketplace? What factors would detract from its ability to dominate online sales the way it has been able to dominate physical retail sales in many markets?
3. Check the shopping aids offered at walmart.com. Compare them with those at
Please note using information only from the website/reports of that company to make your argument is not sufficient for an BSc level assignment and will be marked down. You can use those sources for some facts and information; however you are required to undertake wider reading (Including journal articles) around the theory and practice of EC management, in order to produce a comprehensive critical analysis