Unicef USA- Emergency Relief For Children

Your text states that in order for a health campaign to be effective, the audience must be exposed to the message, notice the message, understand the message, and retain the message.

Who is this health campaign ad targeting?  Who is the intended audience?

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Where might someone be exposed to this or similar messaging?

Is the information easy to understand?  What do you think the main “take-away” is?  Do you think the audience would retain the information?  Why or why not?

Do think this health campaign is effective?  What changes if any would you suggest to the material or marketing to make it more impactful?


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