Strategic Management – Competitiveness and Globalization

The movie exhibition industry is undergoing significant changes, as described in a case study in your book. (The case studies can be found following the 13 chapters. This is case 10.) In this week’s discussion, and think about this in pre-Covid-19 times. The current situation clearly changes the analysis in the short term, and may affect things in the longer term as well. But we don’t have data to evaluate these changes. Base your analysis and conclusions on the data in the case and the time it was published.

  1. Using a five forces analysis (see Figure 2.2), which forces are most likely to threaten profitability in the movie exhibition industry?
  2. Explain which of the companies described appears best positioned to outperform others in the industry.
  3. Which of the conditions in the general environment (see Figure 2.1 and Table 2.1) are most supportive of continued success of the movie exhibition industry?
  4. What would you recommend that movie theaters do in order to improve their financial outlook?

Start your original post with either the number 1, 2, 3 or 4 and a 3-10 word description of your thinking, which correspond with a question. Please, just focus on one question in your original thread. The syllabus provides further details on what is expected in discussions, and the grading criteria.

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Strategic Management – Competitiveness and Globalization – Concepts and Cases – by Hitt, Ireland, and Hoskisson, 13th Edition. ISBN: 978-0357033838

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