Prepare a block style business letter

Table of Contents

First, make sure you went through the pages in this module on writing letters and memos. That includes attending the video lecture on writing letters, memos and emails. You should have studied the examples referenced in your textbook.

For this assignment, you are the manager of Top-Tier Running Shoes at 1267 Pensacola Highway in Milton, which manufactures athletic shoes and ships them all over the world. You oversee a staff of 28 employees. You are distressed because sales have dropped by 5% recently, and you believe it is due in large part to the poor writing skills of your sales people, who can’t seem to handle sales or customer service issues.

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You have decided to take action. You heard that the Florida SBDC will conduct on-site writing workshops tailored to your business needs. These 3-hour workshops cost $50 per registrant, and they can be scheduled any Monday or Wednesday, from 9 a.m. noon, or 1 p.m. to 4 p.m. The teacher asks that you provide them with a little background information on your company, that you describe the specific need/topic for the workshop, or your crisis-point, and that you state what you hope to accomplish. You’ll also have to suggest a date and time, and articulate the payment arrangement.

Use the business card you were given, shown below. Write a formal business letter asking the person on the card to conduct this workshop.

business card.jpeg

Write a memo to your staff at Top Tier Running Shoes announcing the workshop you have planned. Include all pertinent data for the staff. Make sure you follow the correct format, write clearly and succinctly, and use standard English.

Rubric

Writing Rubric – COB

Writing Rubric – COB

Criteria Ratings Pts
This criterion is linked to a Learning OutcomeExplanations and Details• Provides sufficient explanations and details for the purpose of the message.
2.0 ptsExceeds

Exceeds expectations and the professional standard of the discipline

1.0 ptsMeets

Meets expectations and the professional standard of the discipline.

0.0 ptsDoes Not Meet

Meets Does not meet expectations and the professional standard of the disciple

2.0 pts
This criterion is linked to a Learning Outcome2. Grammar, Spelling, and Punctuation
2.0 ptsExceeds

Exceeds expectations and the professional standard of the discipline.

1.0 ptsMeets

Meets expectations and the professional standard of the discipline.

0.0 ptsDoes Not Meet

Fails to meet expectations and the professional standard of the discipline.

2.0 pts
This criterion is linked to a Learning Outcome3. Content• Follows the correct technique (positive, persuasive, or negative).
• Provides well-organized, logical content.
• Has the correct number of paragraphs
2.0 ptsExceeds 1.0 ptsMeets 0.0 ptsDoes Not Meet
2.0 pts
This criterion is linked to a Learning OutcomeLanguage• Concise, yet thorough, sentences that clearly communicate information to the reader.
• Maintains good will tone and avoids negativity or strong emotion (even over-enthusiasm).
• Uses appropriate language for the intended audience.
• Good transitions between sections, paragraphs, and sentences.
• Avoids the following: wordy phrases/sentences, repetition, trite expressions and informal words or expressions, sentence structure problems, anthropomorphism, and more.
2.0 ptsExceeds

Exceeds expectations and the professional standard of the discipline.

1.0 ptsMeets

Meets expectations and the professional standard of the discipline.

0.0 ptsDoes Not Meet

Fails to meet expectations and the professional standard of the discipline.

2.0 pts
This criterion is linked to a Learning Outcome5. Professional Level of Polish• Alignment and spacing are correct.
• Correct format for letter, memo, or email.
• No blank pages or widows/orphans, no superscript or hyperlinks, etc.
2.0 ptsExceeds

Exceeds expectations and the professional standard of the discipline.

1.0 ptsMeets

Meets expectations and the professional standard of the discipline.

0.0 ptsDoes Not Meet

Fails to meet expectations and the professional standard of the discipline.

2.0 pts

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