NASA

Case Study from Harvard Business Review
Houston, We Have a Problem (A)
Houston, We Have a Solution (B)

After reading both cases, please prepare a one-page paper analyzing the introduction of open innovation at NASA.
Answer the following questions:
• Why is it harder to introduce open innovation into an existing company as opposed to a new company?
• Why did scientists perceive open innovation as a threat?
• NASA’s “process orientation” got in the way of open innovation being accepted. Why?

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Please include one source from the book, Lead and Disrupt: How to Solve the Innovator’s Dilemma
Book by Charles A. O’Reilly III and Michael L. Tushman

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